By Katherine Gifford of Moraware Who needs marketing? Everyone. There are so many reasons why you should be giving your marketing some serious thought. So, is it part of your shop’s process and where does it fit in to your business plan? Let’s discuss! Free marketing can be your best tactic … Read more
By Kathleen Teodoro of Moraware Managing growth Fabricators rarely call us to purchase software before they’ve started making money selling countertops. They’re usually already running a successful business, but something has changed. Often, that something is success itself. They’re growing, entering a new stage in the life-cycle of an organization, and they … Read more
By Kathleen Teodoro of Moraware Managing growth Fabricators rarely call us to purchase software before they’ve started making money selling countertops. They’re usually already running a successful business, but something has changed. Often, that something is success itself. They’re growing, entering a new stage in the life-cycle of an organization, and they … Read more
By Harry Hollander of Moraware Having trouble finding good help these days? Ed Young (WeReduceChaos.com) recognizes that pretty much everyone is struggling with this issue. In a growing economy, growth in jobs outstrips the supply of good labor. In addition to getting more creative in finding and attracting new employees, … Read more
By Harry Hollander of Moraware Having trouble finding good help these days? Ed Young (WeReduceChaos.com) recognizes that pretty much everyone is struggling with this issue. In a growing economy, growth in jobs outstrips the supply of good labor. In addition to getting more creative in finding and attracting new employees, … Read more
By Harry Hollander of Moraware Think of a mountain river. Typically, there are stretches of white water occasionally interspersed with standing pools of calm. In the countertop business, according to the concept of Synchronous Flow, projects should move through the shop with a certain velocity like white water in a … Read more
By Harry Hollander of Moraware Think of a mountain river. Typically, there are stretches of white water occasionally interspersed with standing pools of calm. In the countertop business, according to the concept of Synchronous Flow, projects should move through the shop with a certain velocity like white water in a … Read more
By Harry Hollander of Moraware It takes machinery to fabricate countertops in the stone industry: big, heavy, expensive pieces of equipment. From an accounting perspective, the value of the equipment on the shop floor is determined by a depreciation formula, which may or may not reflect its true replacement value. … Read more
By Harry Hollander of Moraware It takes machinery to fabricate countertops in the stone industry: big, heavy, expensive pieces of equipment. From an accounting perspective, the value of the equipment on the shop floor is determined by a depreciation formula, which may or may not reflect its true replacement value. … Read more
By Harry Hollander of Moraware How much should you charge for a finished countertop installation? Is it a function of what the competition is doing, how robust the economy might be, or simply a multiplier of raw materials costs? And why do countertop prices vary so wildly from one part … Read more
