Formica Corporation announced that Jeffrey F. Taylor joined the company as global vice president and general manager of innovation and research and development. In this newly created role, Taylor will lead efforts to create a culture of innovation that will help Formica connect and remain relevant to its customers and … Read more
Formica Corporation added seven new laminate patterns that address three major trends in the residential market: soft stones, white stones and non-traditional materials. In the soft stones category it has added Sand Flow and Lava Flow, both with a fine granular sandstone design that features subtle veining. In the white … Read more
Formica Corporation added seven new laminate patterns that address three major trends in the residential market: soft stones, white stones and non-traditional materials. In the soft stones category it has added Sand Flow and Lava Flow, both with a fine granular sandstone design that features subtle veining. In the white … Read more
Formica Corporation has added four new colors that have the look of granites to its best-selling 180fx laminate collection. The 180fx laminates are made to capture the beautiful detail and veining of high-end, exotic surfaces but with the attributes of laminate. The new colors are Red Dragon (pictured here), an … Read more
Laminate is one of the most affordable options for kitchen countertops, and because of this it is also one of the most popular. This durable material can be manufactured in a wide array of colors and patterns, but it sometimes receives a bad rap when it is compared to its … Read more
Formica Corporation has announced three new vice presidential appointments to its executive leadership team: Steve DeMay, vice president of sales; Amy Gath, vice president of marketing; and Raul Rosado, vice president and chief legal counsel. Each new associate will oversee his or her respective department in the company’s North American … Read more
Formica Group opened a new laminate production facility in Jiujiang, Jiangxi province of China. It is one of the largest facilities in Formica Group’s international operations, and marks a substantial new phase of development in Asia for Formica Group and its parent company, Fletcher Building. Government officials from Jiujiang City … Read more
Formica Corporation introduced 13 new solid surface colors, adding new quartz-like patterns and shimmer to the brand’s collection of smooth, seamless and nonporous solid surfacing products. The company’s design team styled the latest patterns to coordinate with a variety of Formica brand surfacing products, a concept dubbed Colorbox. “We first introduced … Read more
Pat Weaver, former National OEM Sales Director for the Formica Corporation and previous Senior VP Sales & COO for Alliance Minerals North America, joined The L.E. Smith Company as Director of Sales. Weaver brings more than 25 years of executive experience in the countertop industry to his new role. He … Read more
Being in the countertop industry, we all know just how important they can be. When I am out and about and see an interesting top, or a really nice install, I take note. However, the typical person encounters many of them everyday, without giving them a second thought. That said, … Read more
