During the current troubled times that not only this industry, but virtually all industries are facing, it is critical to establish clear messaging that you are there for your customer and will be for the long haul. Park Industries recently put out such a video that is a prime example of just such a message.
It’s critical that the message is honest and genuine, while also comforting, which Park seemed to capture in very good form. Take a look at it and think about your own organization’s position.
We’d love to hear your thoughts and what messages you are putting out during this uncertain situation. At the same time, the company has continued to launch new products and push forward, optimistic about the future.
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