Braxton-Bragg has hired Shawn Rice to manage its outside sales efforts. Rice has more than 25 years of experience in strategy and sales with strong market and product development skills. Rice will manage the rapidly-growing outside sales team, adding sales associates and vans in new regions, while working hand-in-hand with the company’s inside sales and audit teams.
The company has answered the customer call for more presence in Texas by expanding its van fleet and hiring experienced sales consultant Al Alvarez to service the San Antonio, Austin and Dallas markets. Alvarez, a United States Army veteran, has nearly 20 years of successful sales experience, including eight years at Makita, making him familiar with Braxton-Bragg’s customer base.
Braxton-Bragg has heavily invested in CNC tooling and equipment, as well as top industry executives, to innovate the way it goes to market. At a time when many companies are reducing staff, Braxton-Bragg has expanded with four new outside sales consultants and six new sales associates. Additionally, managers with extensive stone industry and CNC expertise have joined the company in order to strengthen its footprint and grow that sector of its business.
In addition, the Braxton-Bragg team has brought an operations expert on board to manage the company’s new FREE shop analysis program, helping fabricators streamline operations and inventory for increased profit and efficiency.
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